Fractional Marketing Services in Franklin TN and Beyond
Expert marketing services that deliver real results for B2B SMBs—without breaking the bank.
On-demand marketing, branding and strategy to fuel business growth
What is Fractional?
For many B2B SMBs, building a strong brand, creating clear messaging, and running effective marketing campaigns can feel overwhelming without the right team in place.
That’s where fractional marketing comes in.
We bring you high-level marketing expertise at a fraction of the cost, offering the leadership your business needs without the commitment of a full-time six-figure salary. It's scalable, flexible marketing leadership tailored to fit both your budget and business growth stage.
Our Fractional Marketing Services
Marketing Strategy
Branding
Positioning
Messaging
Market Research
Full-service Digital Marketing
Go-to-Market Plans and Launches
Content Marketing
Demand Generation
Lead Generation
Sales Process Optimization
Internal Communications
Customer Experience
CRM Management and Optimization
About Kari Brown
Kari Brown is a marketing leader with a 20-year track record of crafting innovative strategies that make a real impact for B2B SMB’s across the US. She has played a key role in many SMB brand and product launches, with her strengths lying in creating strategic, results-driven objectives, developing brands, generating leads, and effectively leading teams.
Kari helps SMBs by setting a clear direction for their marketing, crafting strategies and messaging that truly resonate with their audience, and creating a seamless plan that consistently drives leads and revenue.
Why Fractional Marketing?
Affordable Expertise: Get top-notch marketing skills without the high cost of a full-time hire.
Flexible Support: Adjust your marketing efforts as needed, fitting your changing business needs and budget.
Specialized Knowledge: Access expert help in areas like strategy, lead generation, and branding that you might not have in-house.
Better Resource Use: Let your team focus on what they do best while the fractional expert handles the marketing.
Great ROI: Make the most of your marketing budget with strategies that really deliver.
Broad Experience: Tap into a wealth of knowledge from different industries and best practices.
Creative Ideas: Enjoy fresh, innovative ideas that might not come from your in-house team alone.
“For five years, we've partnered with Kari Brown and ABH Connect for fractional marketing and event management. This collaboration provides strategic planning, creative ideas, and flawless execution in digital marketing and events, including design, email, social media, website content, advertising, and coordination.
Kari's expert network covers advertising, writing, SEO, PPC, design, print, website maintenance, and email marketing. Together, we effectively reach our audiences with a strong brand presence. Though part-time, it feels like a full-time marketing department. Everything is done remotely with regular check-ins and occasional meetings. Kari always responds quickly to our needs.”
- Scott Couch / Founder & CEO / STS Group in Huntsville, AL
